GRAPHIC & WEB DESIGN
Making magic through strategic design for lifestyle brands through brand, packaging and web design
We believe that design is more than just what you see, it’s what you feel. It’s the quiet power of visuals that soothe, uplift, and bring clarity. At The Willow Tucker Creative Studio, we see design as a tool to support physical, mental, and emotional well-being, a gentle kind of magic that can inspire real, lasting change. That’s why we love partnering with like-minded brands who share this vision, so together, we can create work that not only looks beautiful but feels deeply meaningful.
How we can best help you:
Brand Identity Creation
Strategy & Direction
Logo & Branding Design & Identity
Brand Guidelies
Design & Packaging
Packaging Design & Product Tags
Sticker Design & Brand Pattern
Stationary & Cards
and much more
Website Design
Website design through SquareSpace
E-commerce design through Shopify
Email marketing & lead generation
Includes:
BRAND STRATEGY
Brand strategy helps you to unveil your story and gives you your WHY so that you can approach every decision with confidence and clarity. Finding your true personality is a step towards differentiating yourself as a brand and truly using it to your advantage.
LOGO & BRANDING
- Brand questionnaire to find out your who, what and why to determine direction.
- Mini Brand Strategy presentation that seeks to position your brand’s unique voice and its place in the market.
- Branding Visual Creative Direction Presentation that links with brand strategy.
- Mood board.
- 1 x Logo design, secondary logo & brand mark.
- 1 x Social Media profile image.
- 1 x Social Media Launch Graphic.
BRANDING GUIDELINE
• Branding style sheet.
• Mini brand guidelines & style guide
OUR PACKAGES
02
The Next Level Package
Perfect for Brands looking to reach the next level and have a clear and guided branding path.
Includes:
Branding call
Includes a one-on-one strategy call.
BRAND STRATEGY
Brand strategy helps you to unveil your story and gives you your WHY so that you can approach every decision with confidence and clarity. Finding your true personality is a step towards differentiating yourself as a brand and truly using it to your advantage.
Logo & Branding
- Branding Visual Creative Direction Presentation that links with brand strategy.
- 1 x Logo design, secondary logo & brand mark.
- 3 x Stationary items.
- 1 x Social Media profile image.
- 1 x Social Media Launch Graphic.
BRANDING GUIDELINE
• Full Corporate Identity guide & Style guideline
OUR PACKAGES
03
The Top Notch Package
This premium package is perfect for Brands who want in depth branding, from branding design to website design, & coaching.
Includes:
ALL OF NEXT LEVEL PACKAGE PLUS:
FULL BRAND INTENSIVE STRATEGY
Brand strategy helps you to unveil your story and gives you your WHY so that you can approach every decision with confidence and clarity. Finding your true personality is a step towards differentiating yourself as a brand and truly using it to your advantage. Having a deep understanding of who your target audience is will allow you to tailor your content to them specifically. This results in higher recognition, growth, and a loyal audience who feels as though they can truly relate to your brand.
Website Design
- 3 basic second page designs(e.g. About, Services and ContacT)
- Home page design
- Squarespace Or Shopify
- Does Not include Hosting, Domains or Subscription fees.
Website Copywriting
- Simplistic website copy for a 4 page website.
-
Canva social media templates
- 4 x brand aligning custom design Instagram Posts
- 4 x brand aligning custom design Instagram stories based off Posts
- Free Consulting Call
- 1 X 40 min consulting call to help guide and support your growth or any issues you may be having.
-
ADD ONS
Email Marketing & Consulting
01 )Email Marketing
Email marketing is still one of the most powerful ways to build a relationship with your audience, especially when it’s done with heart and strategy. It’s your chance to land directly in someone’s inbox with a message that matters, whether you’re sharing a story, launching a product, or offering support.
We help you create thoughtful, beautifully written email campaigns that feel personal, not pushy, and that guide your community to take meaningful action.
Monthly Email Marketing Retainer
Perfect for brands who want consistency, clarity, and connection, without having to write a single word.
This package includes everything you need to stay visible, relevant, and aligned with your goals, while keeping your marketing intentional and cohesive:
01) Your 4-Month Marketing Roadmap
We start with a strategy-first approach. You’ll receive a clear and custom roadmap that outlines your email themes and key marketing focuses for the next four months.
This roadmap brings your ideas together and makes sure all your messaging is working in harmony, not just across emails, but across all your other marketing channels too. No more scrambling for content at the last minute!
02) 1 x Monthly Mailer
Each month, we’ll write and design one high-converting email campaign that sounds just like you, and actually speaks to your audience. Whether you’re launching something new, sharing a meaningful message, or offering a gentle nudge, we craft each email to connect and convert in a way that feels true to your brand.
We work with FloDesk (because their beautiful templates and intuitive platform just make life easier).
02) Marketing Consulting Sessions
This is for the business owner who wants to feel more in control of their marketing, and actually enjoy it again. This is a once off (or as many as you want) sit down, in our session(s), we’ll take a big-picture look at your brand and your goals, then break it down into simple, doable steps. Whether you’re feeling stuck on strategy, overwhelmed by content, or unsure how to connect with your ideal audience, I’m here to help you clear the clutter and move forward with confidence.
Think of it as a calm, collaborative reset: we’ll work through your pain points, align your message, and create a plan that feels as good as it works, so you can keep growing without burning out.
03) Social Media Management
If showing up online feels like a full-time job (because let’s be honest – it is), we’re here to take it off your plate. We’ll write captions that sound like you, creating graphics that reflect your brand, scheduling posts so they actually go out, and managing your ads.
But more than just posting, our focus is on connection. We craft content that builds trust and community, not just clicks, so your brand continues to grow with intention, while you spend more time doing what you love.
04) Copywriting
Words matter, they’re how people feel your brand before they even experience it. Whether it’s your website, product descriptions, email newsletters, or captions, we create copy that’s true to you, warm, clear, and effective.
Together, we’ll uncover your voice, refine your message, and write words that not only resonate but also convert. From storytelling to sales, we write with purpose, so your audience doesn’t just read your words, they connect with them.
ADD ONS
Because sometimes you need more:
Email Lead generation
Email Opt-In Pop up, and In-line lead generator embedded in your website along with a social media lead link-in-bio lead generator.
Email Funnel Set Up (FloDesk)
Setup, concept and creation (design & copywriting) of an automated three part welcome email funnel sequence.
Packaging Design
Packaging label/sticker/sleeve
Packaging paper
Sticker label
Thank you card
Gift Voucher
Swing Tag
Digital stationery
Email signature
Business Letterhead
Social media profile & banner
Print stationery
Double sided Business card
Flyer design (* Custom double-sided A5 or DL flyer design using copy and images provided by client)
Brochure (*Custom 2 page A5 design using copy and images provided by client)
Want to see our
happy clients work?
We know that it can be somewhat overwhelming taking the leap and investing into your brand. But remember, you are investing in yourself, your brand and your time.
We will guide you each step of the way so that you that you can put your time to what matters most, while We make authentic and strategic magic for you.
FOLLOW ALONG
